As a maverick brand, Endura immediately launched a host of novel and challenging products that have gone on to earn iconic status globally and in many cases reset the benchmark of function and durability for the industry. This philosophy and disruptive innovation has carried the brand from Scottish local hero to global market leader.

Whyte started 19 years ago with just one bike, but that one bike was loaded with more radical innovation than the entire ranges of most manufacturers. We created a massive impact, we reset some benchmarks, we learned some lessons. The biggest one was that if you have the best bike designers working with total freedom you can create something amazing.

VAUDE have set their sight on becoming Europe's most environmentally friendly outdoor brand, so that sportsmen and women of today, and those to come can enjoy nature to the fullest. They are pioneers in this way, challenging convention and pushing the limits of the possible.

Krush developed a range of high end MTB maintenance products and a brand that riders alike could relate to, development began on the first two Krush products in 2015. After 6 months of R&D, Krush launched the Krush Premium Bike Wash and Krush After Wash Bike Spray at the 2016 global mountain bike event Crankworx NZ.

Quad Lock, as it's called due to the four tabs which are integral to the patent pending system, is a unique solution which allows you to securely and conveniently attach your smartphone to your bike, car, or arm and that's just the start of the many mounting options available.